AI Roadmap for Omnichannel Personalization

 Challenge – Fragmented AI Initiatives and Lost Revenue
The global retailer’s AI investments across marketing, e-commerce, and in-store operations were siloed, leading to inconsistent personalization experiences and $20M in lost revenue annually. Lack of centralized governance, overlapping models, and disjointed data pipelines slowed adoption and scalability.

Solution – Three-Year AI Modernization Roadmap
NucleusTeq partnered with the retailer to design a comprehensive three-year AI roadmap focused on personalization and customer intelligence. The strategy began with recommendation model pilots and evolved into a unified omnichannel orchestration framework. Built on NuoData’s AI stack, the roadmap established clear governance, model lifecycle management, and measurable KPIs across 15+ business units.

Impact – From Isolated Pilots to AI-Driven Engagement
• $18M in incremental revenue from improved personalization
• 30% uplift in marketing campaign performance
• 200% ROI realized within 18 months

The initiative transformed personalization into a scalable enterprise capability — ensuring consistent customer experiences, measurable ROI, and an AI-first foundation for future innovation.